Archive for January, 2008

What is Keyword Stuffing ?

Monday, January 28th, 2008

Keyword stuffing was considered to be an unethical search engine optimization (SEO) technique. Keyword stuffing occurs when a web page is loaded with keywords in the meta tags or in content. The repetition of words in meta tags may explain why many search engines no longer use these tags.
Keyword stuffing had been used in the [...]

Likes and dislikes of Googlebots

Monday, January 28th, 2008

What is a Googlebot? It is one of the little web-searching spiders (automated) that we talked about in the last section. And these spiders have definite preferences, so you want to make sure your content is good spider food.
Spiders like:
• Neat codeless lines of code than lines of text (or more lines of text [...]

What is a Googlebot ?

Monday, January 28th, 2008

Definitions of Googlebot on the Web:
* The crawler Google uses on a daily basis to find and index new web pages.
* Google’s main spider which scours the web for pages
* Google’s search spider.
* Google’s Web spider.
* This is the spider or the crawler of Google which crawls web sites monthly. Googlebot will visit and index [...]

Keyword Frequency

Monday, January 21st, 2008

Keyword Frequency is the measure of the number of times a keyword appears on a page, or in an area on a page. Search Engines place importance in the number of times a keyword is listed on your page. In general, the more times a keyword appears on the page, the more relevant it will [...]

Points to Consider in SEO

Monday, January 21st, 2008

There are many things to consider when you go to put keywords in the text of your pages. Most search engines index the full text of each page, so you should put your keywords throughout your text. However, each search engine uses different ranking algorithms. And that’s the really hard part–difficult though it may be, [...]

keyword density

Monday, January 21st, 2008

Keyword density is the percentage of words on a web page that match a specified set of keywords. In the context of search engine optimization keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase. Due to the ease of managing keyword [...]

Keyword Proximity

Monday, January 21st, 2008

Keyword proximity refers to the distance in space, as measured in within the keywords as well as the phrases including the keywords without repetition and with contextual relevance.
Keyword proximity measures the closeness between two keywords. In general, the closer the keywords are, the better.
For Search Engine Optimization, the proximity of the keywords or keywords included [...]

Keyword prominence

Monday, January 21st, 2008

Keyword prominence is how close to the start of the area that the keyword appears. In general, a keyword that appears closer to the top of the page or area will be more relevant. However, sometimes it helps to have a keyword in the middle of an area, or even toward the end of the [...]

SEO—Search Engine Optimization

Monday, January 21st, 2008

Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via “natural” (”organic” or “algorithmic”) search results for targeted keywords. Usually, the earlier a site is presented in the search results, or the higher it “ranks”, the more searchers will visit that site. [...]

What Kind of Content Should I Put Up?

Tuesday, January 15th, 2008

Any kind you want, of course, since we’re talking about the internet. But seriously, you’ll want to give this topic some consideration, since there’s more interest in some topics than others.
You know the people who are your audience, since ideally you’re talking about something you know about. For instance, if you’re talking about [...]